Recognized As One Of Canada's Top Growing Companies
Join hundreds of affiliates earning millions every year by promoting our exclusive loan and credit offers to Canadian consumers.
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We own and operate our own offers through well-known and trusted consumer platforms. Canadians have been using our brands for 15 years. Whether Canadian consumers are looking for quotes, want to compare options, or just want to check their credit score for free, their journey begins with one of our brands.
Insights and guides for affiliates and advertisers.
Weekend loan leads convert worse on many networks. Learn how we use embedded IBV (Instant Bank Verification) to unlock more lenders and keep your weekend payouts strong.
A ranked guide to the 9 traffic channels Canadian loan affiliates actually use to promote personal loan and auto loan offers, with the tradeoffs, costs, and where to start based on your skillset.
Loans Canada is attending the 2026 Canadian Finance Summit on May 28 at The Quay in Toronto. Connect with us to talk Canadian lending lead generation, affiliate distribution, and decline monetization.
A practical guide to evaluating Canadian loan affiliate programs: what to look for, the red flags that show up in every payout horror story, and how to check a network's reputation before you run a click.
Turn declined applications into revenue with Loans Canada. Connect users to credit, debt relief, and credit score tools while earning payouts and protecting your brand with a compliance-first approach.
Learn how Canadian car dealers use CreditMarketing.ca and Loans Canada to generate high-intent auto finance leads. Discover how better data, compliance, and smarter routing help increase approvals, reduce wasted effort, and improve overall dealership performance.
No call centres. No middlemen. The people you'll actually be working with.
A serial entrepreneur with 15+ years in financial technology, Scott founded VersaPay (TSX:VPY) and launched Loans Canada in 2012. He holds CA and CFA designations.
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With the company since it was founded, Cris built the products, technology, and marketing that power the network. Today he manages the day-to-day operations that keep it running.
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Sharon is the first person most partners meet. She leads business development — matching affiliates and advertisers with the offers and payouts that fit them best.
Connect on LinkedInLooking for leads?
CreditMarketing.ca is Canada's oldest and most trusted lead generation platform, helping advertisers and publishers increase conversions and maximize their return on marketing spend since 2012.
Get More CustomersOffers across all major financial product categories.
Affiliates just need to create an account to get started. Once you've signed up, you'll meet with one of our affiliate managers to discuss your traffic sources and how we can best work together. You'll need to meet with an affiliate manager to have your account approved.
Advertisers can also create an account and will be contacted by one of our sales representatives to discuss your lead generation needs and how we can help you achieve your goals.
All of our offers have tracking links. You can tag our links with your own tracking parameters (sub IDs). Our system offers full transparency, allowing you to track your commissions in real-time. We also offer:
Commissions vary by product and are dependent on channel and lead quality. Our forms have unique, built-in features allowing you to earn commissions up to three times before a customer even completes their application. Speak with your affiliate manager to understand the payout potential for your vertical of interest.
We offer payment terms for our affiliates on a case-by-case basis, ranging from weekly to Net 30. Affiliates operating in Canada can be paid by EFT (electronic funds transfer), while international affiliates can receive payment by international wire or PayPal.
All affiliates have access to our in-house creatives, including ad creatives, email copy, and other marketing materials to help you promote our offers. You can also ask our team who can provide guidance on how to best promote our offers across various channels.